About Us

We're a team of dedicated professionals. We combine decades of experience with digital marketing, coaching, and having a great time.

It started on Southwest flight #1753

5 years ago, the co-founders, Winden and Griffin, sat down on a southwest airlines flight and started a conversation about private practice. Winden asked, "I don't know if you want to do anything about this, but nobody is teaching therapists how to do the business side of therapy practices." Griffin said, "Should we do something about this?"

Griffin Mallas is a former Division 1 soccer player turned entrepreneur based out of Austin, TX. He's got 5 years of experience with digital marketing, sales, and being handsome.

Winden Rowe owns a thriving private practice in Kennett Square, PA, and operates a wellness center. She's a dope clinician and business owner.

Our mission is to change counselor education.

BYP Team Collage | Helping Mental Health Practitioners Start and Grow Their Private Practice
Build Your Practice for mental health providers to start and grow their private practice | Austin, TX
team

Our People

Meet our team of enthusiastic business experts, ready to help you elevate your business (and yourself) to the next level.